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CATEGORY

Media & Advertising

MIHAI CRAIU – CEO OF MEDIA CONSULTA INTERNATIONAL IS INVITED TO THE CRANS MONTANA FORUM 2024: A SUMMIT FOR PUBLIC-PRIVATE COOPERATION

Between June 26-29, 2024, Brussels will host the 36th annual session of the Crans Montana Forum. This prestigious event brings together leaders from the...

WE SEEK ‘LIKES’ ONLINE THE WAY ANIMALS SEEK TREATS

Our pursuit of “likes” on social media is a bit like an animal working for treats, according to new research on “reward learning.” “These results...

LVMH CHOOSES DENTSU AEGIS NETWORK FOR ITS NORTH AMERICAN MEDIA BUSINESS

Fresh off its well-heeled second-quarter sales results, LVMH Moët Hennessy Louis Vuitton has a new media agency. The luxury goods conglomerate has chosen Dentsu Aegis Network...

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